A never-ending art project disguised as a golf brand.

Hello. Welcome to Soft Hands Club.

We exist to represent an alternative perspective on golf. A game that insists on imagination, creativity and free-thinking. We’re obsessed by stories and how people live the game of golf - everybody’s path is a different one.

We’re collating a select family of golf brands, clothing and accessories that we love. Golf clothing inspired by the outdoors, skate, surf, art and design.  

At Soft Hands Club we’re telling the stories of these brands and sharing their golf world with yours.